XL Energy Drink was born in year 2000 in Poland. The brand became an immediate success and export operations followed shortly.
Currently XL Energy Drink is present in over 30 countries including Israel, United States of America, as well as Arabic and African countries. More than 100 million cans per year are consumed worldwide.
The XL Energy Drink is supported with marketing activities and promotions. Our ambition is to be an important brand in the energy drinks world, providing good mood for fun, adventure, and mind work to millions of consumers worldwide.
Thanks to the refreshing and activating features, sales of XL Energy Drinks are on the rise over years, particularly in the summer and school examination seasons. This product also is appreciated by the people whose work demands fast reaction and concentration, and of course ‘clubbers’ who frequently party all night long.
XL Energy Drink is addressed to the younger crowd, in the age group of 15 to 25 years old, who enjoy the ‘party scene’. Teenagers live in the fast lane and are ready to give up other particular pleasures for a drink like XL Energy Drink.